Create a Buzz around your app
With more number of apps being released daily, its mandatory to make sure that users will discover your app. Here is our approach to create buzz in the market:
Once an app is ready for market, We will need to proactively engage Industry Influencers to market the app. Whenever there has been a press release or an app is mentioned in an app blog or site, downloads will be spiked by a minimum of 600% to a high of 1000%.
Our Mobile promotion team engages with app review writers/bloggers on main app review websites for increased exposure. We will come up with an email “pitch” about your app to catch the writer’s attention and provide a promotional code to ensure the writer has full access to the entire app.
Leveraging social media
In order to reach the mass market and stay at the top position, We will have to focus our efforts on increasing app’s social reach. In order to achieve this, it is recommended that at minimum three social media platforms be further developed: Apps website, Facebook presence Twitter and Linkedin. These platforms will need to be actively managed by the social media marketer.